Tuesday, September 11, 2012

Bumper Stickerage: Semiotics Patrol!

I thought I saw one on the way home that read:
I [heart]
GUILT
The sentiment struck me as a bit...odd; but hey, whatever.

Got a little closer at a stoplight and realized it actually read:
I [heart]2
QUILT
The "2" was crowded right up on the [heart], making it difficult to read until you were closer than most people get in moving traffic.

Graphic design. It is important.

5 comments:

  1. If this were pointed out, would the maker of the sticker be...guilty?

    ReplyDelete
  2. If I saw that, my first thought would be "Oh, Catholic."

    ReplyDelete
  3. A local bible college had an outdoor sign that appeared to read "Guilting Club Starts Next Week!" Upon closer inspection, I was disappointed to find out it was actually advertising their Quilting Club.

    ReplyDelete
  4. Ha, you can blame the graphics, your eyesight, or the poor optical environment due to the weather - but we all know it was your subconscious sending a subtle message!

    Just what have you been up to? Do tell!

    ReplyDelete

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