Sunday, December 22, 2013

Because Beta Males Buy Luxury Cars, Too

     It's a cute commercial -- and who could possibly disapprove of doing nice things for Santa Claus?

     On the other hand, is this doe-eyed innocent, who huffs and puffs his way up a few flights of stairs, really the role model y'want to present to the car-addled boys of America?  Nothing personal, young man, but do you have any other skills besides barely-adequate sewing?  At all?

1 comment:

CGHill said...

This reflects the marque's repositioning from BMW 3-series alternative to tech cocoon for people who'd rather text than drive. Feh.