Tuesday, September 11, 2012

Bumper Stickerage: Semiotics Patrol!

I thought I saw one on the way home that read:
I [heart]
GUILT
The sentiment struck me as a bit...odd; but hey, whatever.

Got a little closer at a stoplight and realized it actually read:
I [heart]2
QUILT
The "2" was crowded right up on the [heart], making it difficult to read until you were closer than most people get in moving traffic.

Graphic design. It is important.

5 comments:

karrde said...

If this were pointed out, would the maker of the sticker be...guilty?

Divemedic said...

If I saw that, my first thought would be "Oh, Catholic."

Daniel E. Watters said...

A local bible college had an outdoor sign that appeared to read "Guilting Club Starts Next Week!" Upon closer inspection, I was disappointed to find out it was actually advertising their Quilting Club.

Roberta X said...

Drat!

Able said...

Ha, you can blame the graphics, your eyesight, or the poor optical environment due to the weather - but we all know it was your subconscious sending a subtle message!

Just what have you been up to? Do tell!