Those things that one routinely uses to stop an automobile? They're brakes. B-R-A-K-E-S. Not "breaks." Despite what you put in the on-screen graphic.*
Cripes, any more you Bigtime TV people are just phoning it in, waiting for the ax to fall. Sad. Or it would be sad if you cared; now it's more like a zombie movie, except without victims: just the undead, shambling about, debasing the language. And the culture.
*Ya wanna know why this happens more and more? The streamlined, all-electronic newsroom is why: some star-struck low-wager from the sticks hunched over a computer in the dark and echoing newsroom at 30 Rock wrote that copy, the homonym skipped right through whatever minimal spellchecking there was and the graphics software pulled out the lower-third without any other human eyes on it until it hit the screen, live and nationwide. If it's not right the first time, it won't be right, period. If they're really sharp -- as sharp goes these days, somewhere in the "bag of wet mice" range -- they'll have fixed it the next time the story rolls around, in a half hour. Or not, if no one who matters noticed or the script's already loaded. The advanced student might want to look up something called "ENPS," which is how the Associated Press earns beer money these days.
T. R. MCELROY'S STREAMLINED TELEGRAPH KEYS
1 year ago